Services

Four systems,
one growth engine.

Each service is strong alone and stronger together: traffic, conversion, and measurement built as one machine.

01 /

Performance Marketing

Full-funnel paid media on whatever platform your customers are on, measured to revenue, not clicks.

I plan, launch, and manage paid campaigns across whatever platforms make sense for you, Meta, Google, LinkedIn, Microsoft, Pinterest, Snapchat, and ChatGPT Ads, with every dollar attributed to what actually pays back. Creative, audiences, and budgets are treated as one system and tested continuously.

You see the same numbers we do: spend, CAC, ROAS, and revenue, in a live dashboard, not a monthly PDF.

Start with performance marketing →

What's included

  • Channel strategy and media planning
  • Campaign build, launch, and management
  • Creative testing frameworks
  • Audience research and segmentation
  • Budget pacing and bid management
  • Live performance dashboard
02 /

Conversion Tracking & Tags

Clean, reliable tracking implemented across every platform you advertise on.

Bad data quietly wastes budget. I implement conversion tracking and tags across whatever platforms you run, Google, Meta, LinkedIn, Microsoft, Pinterest, Snapchat, and ChatGPT Ads, wired through Google Tag Manager with server-side tagging and conversion APIs where they earn their keep.

Two years inside a Google Partner agency taught me how much of paid performance is really a measurement problem. Get the tracking right and every platform optimises better, no matter who you buy the ads from.

Start with tracking and tags →

What's included

  • Google Tag Manager, web and server-side
  • Conversion tracking across Google, Meta, LinkedIn, and ChatGPT Ads
  • Meta Conversions API and offline conversion import
  • GA4 and event instrumentation
  • Consent mode and data-layer design
  • Tracking audits and QA
03 /

Website Design & Build

Fast, conversion-focused sites that turn traffic into pipeline.

Ad spend is wasted on a slow, confusing site. We design and build sites and landing pages around one job: converting the visitor. Clean design, instant loads, and analytics wired in from day one.

Recent builds include booking-driven sites for fitness clinics and video-first coaching platforms.

Start with a website build →

What's included

  • Site and landing page design
  • Custom, CMS, or headless builds
  • Core Web Vitals performance tuning
  • Booking and CRM integrations
  • On-page SEO foundations
  • Analytics and event instrumentation
04 /

Systems & AI Consulting

Automation, analytics, and AI workflows wired into your stack.

We audit how your team actually works, then wire in automation and AI where it compounds: reporting that writes itself, lead routing that never sleeps, and creative pipelines that scale output without scaling headcount.

Built AI-native from the start, not bolted on: we use the same systems to run our own agency.

Start with systems & AI consulting →

What's included

  • Marketing automation architecture
  • GA4, GTM, and Amplitude implementation
  • User-journey and user-behaviour audits
  • AI workflow design and rollout
  • Reporting and dashboard automation
  • Team enablement and playbooks
One person, start to finish

The person who answers your first email is the person doing the work

Mechanix Digital is a deliberately single-person studio. The same person runs the sales call, builds the site, manages the ads, and replies to your messages. Nothing is handed off or outsourced.

You know who you're dealing with

One direct line to the person making the calls on your account, not a rotating cast of account managers.

Nothing lost in handoffs

No gap between the person who sold you and the person who does the work, because they are the same person.

No long delays

Faster turnaround, with no ticket queues or internal sign-offs sitting between you and the work.

Full context, every time

Whoever you talk to already has every detail of your project in their head. There is only one of us.

Specialist focus

Progressive fitness & Functional Patterns

Website build, paid ads, and SEO, both advice and implementation, for progressive fitness trainers.

Most of my work is helping progressive personal trainers and coaches get found and get booked: a fast, conversion-focused website, paid ads on the platforms your clients actually use, and SEO advice and hands-on implementation to compound it over time.

I have a deep understanding of the people in the Functional Patterns ecosystem, how they talk about their work, and what their clients are searching for. It is the kind of project I genuinely enjoy, and it shows in the result.

Talk about your practice →

What that looks like

  • Conversion-focused website design and build
  • Paid ads across Google, Meta, and more
  • SEO advice and hands-on implementation
  • Booking and enquiry flows that fill your calendar
  • Fluency in the Functional Patterns world

Not sure where
to start?

Book a free audit. We'll map your funnel, find the leaks, and tell you which system pays back first.

Get a free audit michael@mechanixdigital.com